Internazionalization - Rebranding - Franchising set up
10 Rajeb is one of the major manufacturers of Interiors doors and Professional doors (acoustic and fire rated) in Africa. Located in Casablanca, with an extended manufacturing site able to produce 10000 doors per month, 50% of the turnover is produced for export markets, mainly Europe. The project aimed to refresh the image of the company, to create a new set of renderings, catalogs, web site. Reorganization of the nomenclature and the creation of a new fresh franchising dedicated to small carpenters and direct selling named Dar Njara.
The creation of a brand new collection of Kitchens and Wardrobe completed successuflly the project.